You started a real estate photography business and are building your client base, but now you are trying to figure out how to streamline scheduling, photo delivery, payment processing and virtual tour creation. I may have a solution for you! Check out this system that I developed and see if it may be a fit for you in the coming weeks when it goes live to the public.
Looking to spice up your services offered to your Realtor clients? Want to jump on the video wagon because it’s perceived as a higher-value item, thus allowing you to charge more? Ever wanted to start doing real estate walk-through tours but don’t have a clue how you can keep your camera steady so buyers don’t get sick watching your video? 🙂 This post may be just what you are looking for!
I have received plenty of requests from clients to resend photos and/or videos to them well after the photo shoot is completed. Whether the listing is being rejuvenated and going back on the market, or the agent needs photos for some new marketing material, there are good reasons to backup photos and videos for future retrieval.
Previously I have shared how to edit/process natural-looking real estate interiors with the Enfuse plug-in for Lightroom. A lot of readers have asked for help with another method of processing real estate photos, using the software Photomatix. So I went and purchased Photomatix and came up with a workflow that I would like to share. Here we go!
Need some last minute gift ideas for a real estate photographer in your life? Or perhaps you are a real estate photographer and you want some ideas on things to get yourself as a gift? Here are a few small items that I think all real estate photographers should think about having in their camera bags.
I am very adamant and clear that I do not stage properties. Clients know ahead of time that I am expected to focus on taking great photos when I arrive – not rearrange furniture or clean up after messy home sellers. Utilizing a professional home stager is one of the best things agents can do to increase the level of service they provide to sellers, however a lot of Realtors still don’t take advantage of the amazing results a stager brings to the table.
To protect myself from having to do anything I don’t want to do and also to promote the hiring of professional stagers, I created a prep/todo list website that I pass along to clients when appointments are booked.
Whether you realize it or not, you probably have a very big marketing tool at your disposal that you may or may not have thought about. What is it? Teaching! By teaching and educating potential clients, you show yourself as the expert and willing to share your knowledge. Let’s take a look at one way you can teach your way to new business.
I’ve had my Manfrotto 190XPROB (Note: Manfrotto has discontinued this model and have replaced it with the Manfrotto 190XPRO3) tripod for over 4 years and haven’t had any issues with it, until the other week. The thumb screw that goes into the center column to hold the center pole in place stripped. I had to order a new thumb screw from Manfrotto (call them – their online contact form is worthless) and thought it would be a great time to clean my tripod while it was down for the count.
One of the things you can do to extend outstanding service to your Realtor clients is offer to submit your virtual tour links to Realtor.com for them. Although it’s not as prominent today as it was in the past, Realtor.com labels listings with a Tour link to let buyers know additional content is available for them to view.
It was a long time coming. And I was terrified. As a small business owner, we have a hard time believing we are worth every penny (Amazon aff link to a good book to motivate you). We feel the need to help people, which results in low pricing and discounted services. The time will come when you need to raise your prices and you’ll need to come up with a plan to get your clients on board.